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Responsible for managing the social channels, creating social content, reporting & analytics, and implementing a social strategy for brand and product campaigns.


Lady Gaga

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Launched a nationwide contest for an exclusive experience with Lady Gaga targeting her millions of fans on Facebook, Instagram, and Twitter.

- Coordinated launch strategy with brand managers
- Created all social assets and copy
- Wrote copy for Lady Gaga's social channels

PUBLICITY

Live Nation
PR Newswire
Huffington Post

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Absolut Texas Launch

Created social launch strategy and content surrounding the new and exclusive limited edition to celebrate the second ever city flavor.

PUBLICITY

PR Newswire
Absolut Press Release

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