Responsible for managing the social channels, creating social content, reporting & analytics, and implementing a social strategy for brand and product campaigns.
Lady Gaga
Launched a nationwide contest for an exclusive experience with Lady Gaga targeting her millions of fans on Facebook, Instagram, and Twitter.
- Coordinated launch strategy with brand managers
- Created all social assets and copy
- Wrote copy for Lady Gaga's social channels
PUBLICITY
Absolut Texas Launch
Created social launch strategy and content surrounding the new and exclusive limited edition to celebrate the second ever city flavor.